Thanks to BR & EU cooperation – this Q4 2018 sees Brazil moving forward with its National Personal Data Protection Law shaped around the GDPR

European & Brazilians together to shape ICT Cooperations

It’s the ambition to shape cloud developments in both Brazil and Europe by bringing insights into current market trends, challenges slowing down mainstream adoption of cloud services and best practices to address them.

High on the agenda of Cloudscape Brazil[1] 2018, held in Natal Rio Grande do Norte Brazil last 25 to 26 of July 2018, organized by the ATMOSPHERE[2] project, to continue the legacy of ensuring a forum for future EU-BR (European – Brazil) cooperation and policy dialogue. The support of the ATMOSPHERE project for these events may give more robustness for the creation of the Special Committee (SC) in Cloud Computing until 2019.

Building Trust & Looking to the Future

Better policy and more informed consumer choices are essential to build trust, as well as to ensure safe and fair contracts and a level playing field for the supply side. With a focus on compliance, Cloudscape Brazil 2018 and 2019 will extend its main topic beyond cloud to 5G and IoT, in the light of the new EU-BR funded projects in 2019.

European Cloud computing continues to be a quickly developing and fast-growing industry. Organizations have sought cloud solutions to reduce expenditure, widen productivity and scale, and increase computing power in light of Big Data issues. In 2021, it is expected that the Cloud Computing market in Europe will reach nearly §18.9 Billion. In Brazil, the Brazilian cloud computing market is worth 1.1 billion U.S. dollars in 2017, up from a market value of 217 million dollars back in 2012.

However, it is difficult to maintain control of personal information that instantaneously populates that is placed into the cloud and in the online environment. This is where data protection comes in. Strong and effective data protection law is a necessary safeguard against industry and governments' quest to exploit data.

Having a harmony on international laws provides consistency, stability in the legal system and will facilitate economic relation between both regions. This provides more confidence to organisations from one region to another

Brazil approves the first National Personal Data Protection Law in August 2018

At Cloudscape Brazil 2018[3] ATMOSPHERE had a chance to interview Flavio Lenz Cesar, Brazilian Parliament speaker, regarding the new Brazilian General Data Protection Regulation (Lei Geral da Proteccção de Dados – LGPD).

“The Brazilian Data Protection Law outlines the manner in which personal data about Brazilian domiciled individuals can be collected and handled by private companies and the government, especially through digital platforms. Similar to the GDPR, it provides that individuals have the right to view, correct and delete their data, including any personal information such as posts and photos shared on social media accounts. It also provides that no data shall be used, processed, profiled and commercialized without the prior consent of the individuals, which must be given freely and unequivocally.”

The Brazilian Data Protection Law also requires private companies and government bodies to appoint a privacy officer and to conduct Privacy Impact Assessments as a means to mitigate privacy related risks. Further, in the event of a cybersecurity incident, notifications must be made both to the data protection authority and to affected data subjects.

The LGPD is very similar to the GDPR in context, structure and ultimate rational — to protect the fundamental rights and freedoms of natural persons, especially the development of natural persons' personality. Having similar Data Protection framework simplifies international data transfers and ensure long-lasting data protection solutions.

WATCH THE FULL VIDEO OF THE FLAVIO RENZ CESAR’S INTERVIEW

 

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About GDPR: The EU (European Union) General Data Protection Regulation (GDPR) is the most important change in data privacy regulation.  This regulation in EU law on data protection and privacy for all individuals within the European Union (EU) and the European Economic Area (EEA). It also addresses the export of personal data outside the EU and EEA areas. The GDPR aims primarily to give control to individuals over their personal data and to simplify the regulatory environment for international business by unifying the regulation within the EU. The regulation will fundamentally reshape the way in which data is handled across every sector, from healthcare to banking and beyond.


[1] Cloudscape Brazil is a unique arena for Policy makers, Research and Industry representatives in Europe and Brazil to debate about the hot Cloud computing and Information and Communications technology (ICT) topics for mutual cooperation.

[2] ATMOSPHERE a H2020 R&I grant agreement No 777154(Adaptive, Trustworthy, Manageable, Orchestrated, Secure Privacy-assuring Hybrid, Ecosystem for REsilient Cloud Computing),